Jakarta (31/03) – The national property developer PT Intiland Development Tbk. succeeds in maintaining its positive income performance. The company’s 2015 Annual Report reveals that Intiland booked IDR2.2 trillion revenue, an increase of 20.4% from the company’s income in 2014 amounted to IDR1.83 trillion.
Archied Noto Pradono, executive director of Capital and Investment, said the revenue increase was spurred by the revenue recognition following the completion of the company’s big-scale and long-term projects.
“The recognition from the sales of the condominium projects — 1Park Avenue, South Quarter, and Serenia Hills, gave a big contribution to the revenue increase,” Archied said.
Based on the product segments, mixed-use & high-rise projects are still the major contributors to the company’s business income with IDR1.08 trillion or 49% of the total revenue. The residential development segment contributed IDR701 billion or 32%; the industrial estate segment contributed IDR192.3 billion or 8.7%; and, property investment segment comprising, among others, office lease, warehouse lease, and golf and sports facilities, recorded an income of IDR226.6 billion or 10% of the revenue.
Based on the types, development income contributed IDR1.97 trillion or 89.7% of the total revenue. The rest comes from the recurring income worth IDR226.6 billion or 10.3%.
The company is committed to improving the recurring income sector as a strategy to further strengthen the company’s financial performance and profitability in the future. “The operation of South Quarter is projected to contribute significantly to the recurring income starting 2016,” Archied added.
Despite the pressure experienced by the national property industry throughout 2015, the company succeeded in maintaining its profitability performance. Intiland’s gross profit for 2015 is recorded at IDR1.04 trillion or relatively stable compared to the gross profit of the previous year, which was recorded at IDR993 billion. The company booked the operating profit of IDR457 billion, and net profit of IDR401.5 billion. Archied explained that the increase in the cost of goods sold and sales cost was some of the factors that suppressed the growth of the company’s earnings.
Marketing Sales
The company sets the target of its marketing sales for 2016 at IDR2.5 trillion. To realize this target, the company will focus on the sales of its existing projects, along with launching the new quality projects the company has prepared in Jakarta and in Surabaya.
Archied said that as of end of the first quarter of 2016, the company has booked marketing sales of around IDR702 billion, or 28% of the target. “Our new projects, The Rosebay and Graha Natura contributed significantly to the marketing sales,” he revealed.
Archied said the achievement is the fruit of the company’s success in executing several sales and promotion strategies. “We are strengthening our brand with a strong development concept, and with quality products.”
The Company expects the property market to continue to improve as 2016 progresses. Some of the pro-market policies introduced by the government, such as clear regulations on taxation, property ownership by foreigners, and reduction in loan interest rates, are expected to act as market catalysts.