Jakarta, (28/03) – The national property developer, PT Intiland Development Tbk (Intiland), recorded a significant performance increase in 2013. The development of new projects and ongoing project expansions in the spot-on market segment are the keys to this improvement, which helped boost the company’s financial performance in the fiscal year 2013.
Based on the company’s 2013 financial statement, the company recorded a net profit of IDR 323.71 billion, an increase of 78.53 percent from 2012’s profit of IDR 181.32 billion. This jump in profit is helped by the increase in revenues and from the profit of buying of subsidiary entities.
Archied Noto Pradono, Intiland’s director of Capital Management and Investment, said the company succeeded in maintaining the growth of its operational performance despite the macroeconomic condition and the general state of property industry having been under pressure since mid-2013. The new policy on LTV (loan to value) from Bank Indonesia, hike in interest rate, and devaluation of IDR against USD are some factors which negatively affected the industry.
“The macroeconomic condition has proven to be a challenge. But with product segmentation, supported by the spot-on marketing strategy, we were successful in maintaining our growth,” said Archied.
Archied said the need for property products, like houses, apartments, office space, industry and hotel still continued to grow. The trend is evident in the rise in the market values in all segments. In 2013, Intiland booked marketing sales of IDR 2.53 trillion, a 53.5-percent jump from that in 2012 (IDR 1.65 trillion). The value is 15 percent higher than the target set by the company, which was IDR 2.2 trillion.
The company managed to book operating revenues of IDR 1.51 trillion, an increase of 19.65 percent from those of 2012 (IDR 1.26 trillion). Development income contributed IDR 1.34 trillion or 88.74 percent from the total revenues, while recurring income contributed 10.9 percent or IDR 165.55 billion.
“The contribution from recurring income may not be significant, but we have a target to continue improving the contribution from this sector in the coming years, especially with more office buildings we are developing and the expansion of our hotel chain, Intiwhiz,” explained Archied.
Seen from product segmentation, the biggest contribution to the company’s coffer still comes from the sales of township & estate with IDR 610.81 billion or 40.45 percent of the total revenues. Mixed-use & high rise segment is the second biggest contributor with IDR 547.97 billion or 36.29 percent. The third biggest contributor was industrial estate which contributed IDR 283.16 billion or 18.75 percent.
The management of golf course and sports facilities contributed IDR 44.55 billion or 2.95 percent, while hospitality segment, from the management of Intiwhiz Hotel chain, contributed IDR 24.52 billion or 1.62 percent.
Potential for Growth
The company has projected that the year 2014 is to be a challenging year for the national property industry. Yet, the management of Intiland is optimistic the company can maintain the positive growth, along with the improvement of the economic condition and national investment climate.
Archied explained that the company has drawn up so
In 2014 the company is to start with the development of several new projects, such as 1Park Avenue apartment in Jakarta and Praxis in Surabaya. The company will continue expanding the ongoing projects, like Aeropolis, the mixed-use project located near Soekarno-Hatta airport, Tangerang.
me key strategies to make sure Intiland experiences continuous growth. One of them is focusing on the development of big-scale and long-term projects. The development of mixed-use & high rise projects is to be the company’s priority in the future.
To finance the projects, in 2014 the company has allocated capital expenditure (CAPEX) between IDR 1.8 trillion and IDR 2 trillion. As much as 79 percent of the fund will be allocated for the development of mixed-use and high rise projects. The funds are to go to township and estate (14 percent), industrial estate (3 percent), and hospitality (4 percent). The biggest allocation is set for the development of South Quarter, 1Park Avenue, Praxis and Aeropolis projects, as well as Graha Natura residential area.
“The mixed-use & high rise project can be the solution to the problem of limited lands for megaprojects in strategic areas like in the middle of a city,” said Archied.
Archied said this year, Intiland is ready to launch several new projects in Jakarta and in Surabaya. The company is also expanding its ongoing projects, like Ngoro Industrial Park in East Java, Talaga Bestari residential area in Tangerang, and Serenia Hills in Jakarta.
For hospitality segment, the company continues to expand its Intiwhiz Hotel chain. This year the company plans to open seven new hotels in Jakarta, Balikpapan, Manado, Cikarang and Bogor.